MV GROUP Distribution LV

Operating since 2009, MV GROUP Distribution LV holds a strong position in the Latvian market, supported by an experienced team and long-term partnerships.

97,6€
Annual sales revenue in millions (incl. excise duty)
2.685
Off-trade coverage points
92
Number of employees
665
On-trade coverage points

Brands we represent in Latvia

What we offer?

We provide an extensive and diverse selection of products, emphasizing comprehensive management across categories.

  • Exclusivity & full category focus
  • Diversified portfolio
  • Synergy programs in cross-category projects
  • Store implementations with measurable results
  • Single point of contact in the region (HQ in Lithuania)

Our sales strategy emphasizes category excellence, supported by range of our services, owned retail network and expert colleagues.

  • Category prioritization
  • On-trade equipment & maintenance
  • Brand ambassadors & sommeliers
  • Owned retail chain
  • Customer support & call center

We track and evaluate performance metrics, from sales growth to promotional effectiveness, enabling data-driven decision-making.

  • Sales and numeric sales development
  • Stock tracking & forecasting
  • Planogram compliance
  • Shelf space vs. market share, POS and ROI evaluation
  • Forecast & budget, Promo, POSM monitoring
  • Promo sales share analysis

Our marketing efforts focus on developing brand-specific strategies with consistent execution to ensure strong market presence.

  • Brand strategy development & ATL/BTL marketing tactics
  • Consistent brand growth across all channels
  • Custom solutions for brands
  • Conferences, masterclasses, championships

Let’s discuss partnership