MV GROUP Distribution

Our partners
Events
Distribution companies

From the very beginning, distribution has been at the core of MV GROUP’s activities. We develop our partners’ brands with the same dedication as our own, supported by targeted marketing strategies, a well-established network of sales channels, our own logistics company, and a retail chain. This approach allows us to build strong, long-term partnerships and grow together.

Efficient route to market

Our well-established distribution network across four markets – Lithuania, Latvia, Estonia, and Poland – and our headquarter based in Lithuania offers a one-contact service for convenience. Our comprehensive distribution solutions cover both on-trade (bars, restaurants, cafes) and off-trade (retail chains, stores) sectors enhanced with our own retail store chain for even wider reach.

A full scope service

We provide seamless 360˚ service that covers marketing, sales and logistics. Beyond handling the obvious—sales and logistics—we strongly contribute to brand growth. With over 30 years of experience in brand building along with a network of influential brand ambassadors, our partners benefit from our strategic support that strengthens their market presence.

400+ skilled professionals

Our highly experienced team knows all ins and outs of the market, supporting your product all the way. We’re especially proud to have four in-house brand ambassadors who not only conduct trainings and masterclasses, but also perform guest shifts at popular bars, thus elevating brand impact.

What we offer?

We provide an extensive and diverse selection of products, emphasizing comprehensive management across categories.

Exclusivity & full category focus.
Diversified portfolio.
Synergy programs in cross-category projects.
Store implementations with measurable results.
Single point of contact in the region (HQ in Lithuania).

Our sales strategy emphasizes category excellence, supported by range of our services, owned retail network and expert colleagues.

Category prioritization.
On-trade equipment & maintenance.
Brand ambassadors & sommeliers.
Owned retail chain.
Customer support & call center.

We track and evaluate performance metrics, from sales growth to promotional effectiveness, enabling data-driven decision-making.

Sales and numeric sales development.
Stock tracking & forecasting.
Planogram compliance.
Shelf space vs. market share, POS and ROI evaluation.
Forecast & budget, Promo, POSM monitoring.
Promo sales share analysis.

Our marketing efforts focus on developing brand-specific strategies with consistent execution to ensure strong market presence.

Brand strategy development & ATL/BTL marketing tactics.
Consistent brand growth across all channels.
Custom solutions for brands.
Conferences, masterclasses, championships.

Distribution companies

Our partners

Engaging events for customers and clients

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trainings and masterclasses
conducted annually by our brand ambassadors

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festivals, sponsorships, and various customer engagements per year

Gubernija at the “Putoja” Festival

On September 12–13, Gubernija will take part in the “Putoja” festival with its own branded stand. Throughout the event, visitors will have the opportunity to meet Gubernija’s brand ambassador Tomas Josas, discover our products, and enjoy the festival atmosphere together with the Gubernija team.